If you want to start earning money from Instagram, I’m going to show you how you can do that even with less than 10K followers, or even if you don’t have a product to sell.
Learn how to make money on Instagram by building your personal brand and turning it into a profitable online business, with the exact strategies I used to make $500-$1K per day on Instagram.
This is one of the profitable business ideas that you can start online, and start earning money from doing what you love. I quit my job to run my business on Instagram, and learn how you can do that too!
Build Your Online Presence
Start by building your online presence and by presenting yourself as the authority in your niche.
It doesn’t matter how many followers you have. What matters is whether you have a relationship with your audience and whether they trust you to do business with you.
It is better to have 1,000 followers who care about your business, compared to 10,000 followers who don’t care about your brand at all.
So how do you build your online presence?
It’s simple, keep posting valuable content on a regular basis and engage with your followers, reply their comments and send them direct messages.
Every single sale I made happened within my Instagram direct messages, because that’s where things are more private and personal.
So before you even send them a direct message, just start by providing value by posting informative content.
In order to build the relationship and connect with your audience, they need to be able to relate to you.
This means having the same values and beliefs, and not just posting content about products that you want to sell, because trying to constantly sell on your feed is a huge turn off.
Reposting viral memes are a great way to create high engagement levels and usually people tag their friends because they can relate to them and it provides entertainment value at the same time.
Partner with Influencers
Influencer marketing can skyrocket your presence on social media when done correctly.
Gretta Van Riel, founder of 4 e-commerce stores including SkinnyMe Tea has successfully grown her stores to multi-million dollar businesses and her main strategy and success is a result of influencer marketing.
If you already have a product, you can look for influencers with the same target audience as you and leverage on their follower base.
If you don’t have a product, you can always be part of an affiliate program and promote someone else’s product.
When they share your product, you can repost it on your story so that they get the exposure as well, so it works like a cross-promotion because both of you are helping each other out and exchanging exposure with each other’s audience.
This method works very well especially if you don’t have a large base of followers and influencers will do it for a fee or in exchange for your product.
Create Calls-To-Action in Your Stories
Stories are a great way to start the conversation and bring that conversion to your direct messages by creating calls-to-action.
If you have 10,000 followers, you can use the swipe up feature and include a link directly to your website or sales page.
However, if you have less than 10,000 followers, you can create an IGTV video and include the link in your IGTV description instead, and link the IGTV video to your story so that viewers can tap on your Call-to-action from your story.
It requires more steps, but it’s another effective trick to get them to your sales page or affiliate site.
You can also create stories and get users to engage by creating polls and getting them to respond Yes or No to indicate their interest level, and respond to those who selected yes in your direct messages.
Let’s say you earn $100 per product and you have 2,000 followers.
So if you have 2,000 followers and 10% view your story, you’ve got 200 views. Out of 200 views let’s say you we play safe and use the lower end of the usual average conversion rate of 3%.
So 3% of 200 views will get 6 sales and since each sale is worth $100 profit, you’ve just made $600 from those 6 sales.
And my Instagram account is responsible for driving most of my sales to my e-commerce The Guitar Yard which was in the top 12% of Shopify stores ever since date of launch.
I’ve closed it down to focus on my YouTube channel, but here’s what it looks to get regular orders, all directly from Instagram.
So my advice to you is to find a profitable niche whereby you can earn a profit margin of at least $100, so that you don’t have to stress over the number of orders that you have, especially if you are just starting out.
Once you build your following, you can scale much more and get the sales coming in to generate a decent monthly income.
Sell Your Influence
Once you have built your influence, you can earn money on Instagram by partnering with brands as an influencer.
Depending on the number of followers that you have, the amount that you earn per post may vary.
Due to contracts with brands, I’m not supposed to reveal how much they pay me per sponsored post, but I’ve managed to close a cumulative amount of $10,000 in just about half a year.
And that means slightly over $1,500 a month, completely from Instagram ALONE.
Different companies will pay a different rate but you can set your rate and negotiate based on the number of followers and engagement that you have.
So if you don’t have enough followers to influence others, work on producing quality content to attract your target audience.
Once you have built your online presence, you can continue selling your influence to brands and become a full time influencer.
Success is exponential so once you have reached your goal of getting more organic followers, the success will come in and you will get projects continuously streaming in.
I don’t do influencer marketing anymore because now I teach people how to do it and ads would disrupt my feed as a digital marketing coach, but if you want to check out the ads and brands I’ve worked with in the past, feel free to check out the older posts on my Instagram feed here.
If you’re crazy enough like me, you can even quit your day job to run a business entirely based off Instagram.
And I love what I’m doing because I get to spend time with my baby while working from home most of the time.
When I was still doing sponsored posts back then, it didn’t take up a lot of my time either. I just needed to go out and take a few shots, I mean you don’t need to lead a very exciting life as an influencer like what most people think.
In fact, I spend most of my time at home taking care of Zane because I am a single mom, and I don’t regret quitting my day job as a music instructor to be completely self-employed and be my own boss, but I’ll probably share that with you in another video next time.
What other ways have you used to earn money on Instagram? Leave a comment below, I’d like to know!
Now that you know the various ways you can make money on Instagram, do check out my free guide with the exact steps I used to land close $10,000 brand deals in 6 months, so that you can copy my strategy and get paid for doing what you love.
Also, if you want to join a community of like-minded boss babe entrepreneurs, freelancers and aspiring influencers, I have a closed group on Facebook called Boss Babes Rocking – Women Entrepreneur Network where I share up-to-date Instagram marketing advice to help you and your business grow.
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